RELATED PITCH



Powerd by Goats.
Supported by Square.




A pitch for a documentary brand film and photo essays by Related.





THE OPPORTUNITY



We’d love to develop and produce a documentary-style brand film for Square starting with a unique story that’s already using your product. Party Goats La are a small, family-run business in Los Angeles that uses goats for brush clearance helping homeowners and communities prevent wildfires.





It’s sustainable, surprising, and growing fast. And they run their business on Square which makes this an ideal profile to showcase your impact in the real world.





We see this as the first in a potential series of elevated, long-form business stories that are cinematic, human, and emotionally resonant.









WHY THIS STORY



This is more than a quirky business — it’s a timely, purpose-driven story that reflects the realities of running a small company in California today.



As wildfires become more frequent and dangerous, Party Goats offers a low-tech, high-impact solution that’s both effective and unforgettable. The business is also a powerful example of what it takes to build something meaningful from the ground up.



— Brush clearance is now an urgent issue in California due to worsening wildfires

— This story captures an innovative, sustainable approach with an inspiring founder at its heart

— Her origin story is full of warmth and grit: evolving from birthday parties to wildfire prevention

— She’s finding ways to grow, stay profitable, and adapt daily as a small business in Los Angeles

— The business uses Square to stay organized, efficient, and accessible to customers

— The visuals are rich and unexpected offering striking moments of beauty, scale, and charm









OUR DIRECTION



We propose a short, documentary-style film and photo essay series that captures the story of Party Goats LA from their unexpected beginnings to the daily operations and ambitions for the future.



This will be a warm, cinematic portrait of a business in motion.





Shot on location in Los Angeles

— Featuring the founder and her day-to-day work

— Exploring how the business evolved, the challenges they face, and their goals for what’s next

— Showing Square in use naturally and authentically within the rhythm of the business

— Designed for rollout across Square’s brand storytelling platforms, social, and internal channels




Tone: Observational, human, lightly poetic

Visuals: Natural light, textural details, intimate pacing











WHY THIS STORY AND WHY SQUATE SHOULD TELL IT



Party Goats LA is exactly the kind of business Square was built to support — creative, resilient, and deeply rooted in its community.




It’s an inspiring story of reinvention. Of a founder carving out a path in a changing city, solving urgent problems with a surprisingly joyful solution.







Telling this story through Square’s lens shows what your tools make possible — not just transactions, but transformation. It’s a chance to connect emotionally with audiences through a real business navigating real challenges, powered quietly and confidently by Square.


We’d love to share early footage, talk through next steps, and shape this into a standout film and photo story for Square’s channels — and potentially the beginning of a larger series.




Let’s bring this to life, together.






CONTACT

george@related-studio.co
apphia@related-studio.com


LINK TO PARTY GOATS LA

Party Goats LA

George Instagram Stories