Centrefol
Issue 10


NOKIA 1020 EDITION
ABOUT


For the launch of the Nokia 1020 smartphone, we orchestrated a collaboration with the fashion and art magazine Centrefold. Working closely with the editor, we commissioned a global series of photo essays shot using the smartphone's 41MP camera. The entire large format A2 magazine was captured on the device, complemented by supporting videos and behind-the-scenes content. Additionally, we organized launch parties in London and New York to coincide with the phone's announcement, and the magazine was mailed directly to over 500 leading creatives in the fashion and design world.



SHOT ON LOCATION IN AMERICA, EUROPE & ASIA


CLIENT: NOKIA  
CREATIVE DIRECTOR: GEORGE CHEVALIER LEWIS    
EDITOR IN CHIEF @CENTREFOLD: ANDREW HOBBS    
DESIGNER: IMOGEN BELOTTI
PHOTOGRAPHERS: TUNG WALSH/DAMON BAKER/ERIC GUILLEMAIN/TANG TING/VANINA SORRENTI/ANDREW HOBBS